Bullfrog website homepage

Work

Bullfrog

A WordPress and WooCommerce powered eCommerce store for a local Bath based business selling sustainable eco-friendly and reusable water bottles and yoga equipment.

Bullfrog website homepage

A WordPress and WooCommerce powered eCommerce store for a local Bath based business selling sustainable eco-friendly and reusable water bottles and yoga equipment.

  • Development
  • SEO
  • WordPress
  • eCommerce
  • Hosting

The Project

The Bullfrog website homepage displayed on desktop, tablet and mobile devices

I saw this project as having three main points of focus: speed, security and SEO.

Speed is vital for an eCommerce store – every millisecond longer a page takes to load, the more likely a potential customer is going to go elsewhere.

An eCommerce store also needs to be secure. When taking payments and storing customer information this is of the highest priority.

Because Bullfrog were a start-up online visibility was going to be a challenge. The first step in getting a new site out there and in front of potential customers is SEO. Speed certainly helps with this. But also the structure of the pages, headings and accessibility.

With these three core principles in mind I set about bringing the designs to life with a custom WordPress theme integrated with a customised version of WooCommerce.

The Bullfrog website homepage displayed on desktop, tablet and mobile devices

The Result

The Bullfrog website displayed on a laptop and mobile device on a desk

Crafted with precision and care, this lightning-fast custom WordPress theme seamlessly integrates WooCommerce for an effortless online shopping experience that drives conversions. With a focus on optimisation and ease of use, my skills, knowledge and experience ensured a successful outcome for this new business that is still going strong three years later.

Take a look
The Bullfrog website displayed on a laptop and mobile device on a desk

Responsibilities

  • Development
  • SEO
  • WordPress
  • eCommerce
  • Hosting

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